The textbook sets out in detail and comprehensively the history and theory, state and problems of television broadcasting in the socio-political conditions of modern Russia. Characteristics of federal channels are given. Regional television searches for the optimal model are analyzed. The issue of the ratio of national and interethnic in the programs of domestic TV is discussed. The features of information, analytical and artistic genres of television are considered. Attention is paid to the types of broadcasting - television news, youth TV, music programs. The final section focuses on television advertising and its types, and the role and place of a television journalist in the advertising business.