We regularly forget to pick up documents sent for printing from the printer, leave lunch boxes collected by mothers and wives at home, we cannot remember the password to enter the computer and the PIN code from the bank card, and those who have earned money forget even the names of their colleagues and friends. At the same time, there are people who remember everything. How do they do it? The name of Stanislav Matveev is included in the "Phenomenal Memory" section of the Russian Book of Records. At the same time, his memory is the most ordinary, he just learned to use it effectively and now offers to do the same to his readers.