Everyone is faking it on Instagram.Avery Stone has a goal - get to 5 million Instagram followers in the next two months. His plans for the future beyond being an Instagram model depend on a big sponsorship that he can only get if he crosses that threshold.Photographer Victor Nilsson is tired of faking it - faking patience when a client is rude, shooting fake people in fake locations with fake smiles. He wants to feel something real in this world of forced perfection before social media culture consumes him.When Avery comes to him with an offer benefitting them both, Victor can't refuse even if pretending to be in a relationship with Avery is the last thing he wants to do.Can Avery and Victor discover something real buried underneath all the fake?