Build Better Business Software by Telling and Visualizing Stories. Storytelling is at the heart of human communication—why not use it to overcome costly misunderstandings when designing software? By telling and visualizing stories, domain experts and team members make business processes and domain knowledge tangible. Domain Storytelling enables everyone to understand the relevant people, activities, and work items. With this guide, the method's inventors explain how domain experts and teams can work together to capture insights with simple pictographs, show their work, solicit feedback, and get everyone on the same page. This guide is for everyone who wants more effective software—from developers, architects, and team leads to the domain experts, product owners, and executives who rely on it every day.