Any changes in life will be easier if you master the art of transformational metaphors. A bright and well-aimed image, a description of a heroic feat, a story about a spectacular solution to a life problem will help the reader draw an analogy with his own situation and set up his thinking to find a solution. Marilyn Atkinson is a psychologist, consultant and creator of a solution-based coaching system. She sees storytelling as an important component of supporting key principles of transformation that help to better understand yourself and others, to expand the possibilities of awareness of personal strategies.