Strategic Management & # 96; - a classic textbook by A. A. Thompson and A. J. Strickland Jr., repeatedly reprinted, but not losing popularity due to the relevance of the material presented. Today, in the era of globalization of the economy, no company can exist without a clearly formulated development strategy. The authors believe that the times when it was possible to create a successful company solely based on common sense and a minimum of special knowledge have sunk into oblivion. Now even small businesses risk being destroyed by competitors if they do not realize their position in the industry and do not determine their long-term prospects, taking into account the actions of rivals, not only closest, but also located on the other side of the planet: after all, Internal and Web technologies turned the whole world into a "big village" and left no chance of survival for those who miss new opportunities associated with this fact.