This book is a success story and an investigation at the same time. A story about how, having survived the collapse of the dot-com bubble, Amazon managed to bypass competitors and begin its unprecedented expansion across countries and industries. An investigation into how one of the most unusual companies on the planet to date works, which owns not only the most famous online store, but also robotics, cloud technology, space projects and media firms. Jeff Bezos is an outstanding businessman, brilliant analytical mind and tough organizer. Here is the first and very detailed biography of this tireless leader and generator of ideas that does not recognize boundaries, traditions and stereotypes in business. You will find out how Amazon lives today and what its plans are for the next, XXI century, because the "everything store" is far from the final hypostasis of Bezos' company. What it will be like in a few years is impossible to predict: this story is being written these days.