BOOKS - HUMAN AND PSYCHOLOGY - Предсказуемая иррациональность. Скрытые силы, определя...
US $6.90
180201
180201
Предсказуемая иррациональность. Скрытые силы, определяющие наши решения
Author: Дэн Ариели
Year: 2010
Format: PDF
File size: 34 MB
Language: RU
Year: 2010
Format: PDF
File size: 34 MB
Language: RU
This book is about what really determines the economic behavior of each of us and shapes the global economy as a whole. It's about irrationality. About hidden motives, attitudes and impulses that force us (as well as our colleagues, clients and partners) to act according to quite definite, albeit unconscious models, sometimes performing completely illogical actions.
You may also be interested in:
