BOOKS - BUSINESS AND ECONOMICS - SCAMPER. Креативные решения в бизнесе...
SCAMPER. Креативные решения в бизнесе - Д.М. Зверев, М.А. Маклай 2021 PDF | EPUB Издательские решеня BOOKS BUSINESS AND ECONOMICS
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SCAMPER. Креативные решения в бизнесе
Author: Д.М. Зверев, М.А. Маклай
Year: 2021
Format: PDF | EPUB
File size: 14 MB
Language: RU

Studying this book will allow the reader to find strong ideas for business development. With its help, the reader can easily learn how to solve complex business problems and bypass competitors due to the strong creative ideas that he will learn to generate thanks to this book. The book contains more than 60 examples from business practice, each of which shows how the SCAMPER methodology can be used in the most effective way in marketing and business development of a commercial firm.

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