BOOKS - BUSINESS AND ECONOMICS - Event-менеджмент
Event-менеджмент - Ульрих Хальцбаур, Эдвин Йеттингер, Бернхард Кнаусе, Ральф Мозер, Маркус Целлер 2007 PDF Эксмо BOOKS BUSINESS AND ECONOMICS
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Event-менеджмент
Author: Ульрих Хальцбаур, Эдвин Йеттингер, Бернхард Кнаусе, Ральф Мозер, Маркус Целлер
Year: 2007
Number of pages: 382
Format: PDF
File size: 10,3 MB
Language: RU

The book is a guide to Event management and comprehensively covers the issues of what exactly distinguishes a genuine event and how to manage it, how to plan and consistently implement it. It is very important that the focus of Event management is the client, individual decisions, subjective perceptions and psychological effects. Illustrations, tables, examples and control tables contribute to the better assimilation of the material, and, most importantly, its application in practice.

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