Until recently, marketers said that opinion leaders are the future. Now it's time to admit - this future has come. Today, influencers own the main currency of our time - the attention of the audience and its loyalty. A successful partnership with the "lords of attention" can take you to a new level, but how to win them over? Before you is a real instruction on communication with opinion leaders, thanks to which you will learn not only to achieve goals with them, but also to enjoy the process.