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Политическая кампания. Стратегии и технологии - Забурдаева Е.В. 2017 PDF М. Аспект Пресс BOOKS HUMANITIES
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Политическая кампания. Стратегии и технологии
Author: Забурдаева Е.В.
Year: 2017
Number of pages: 343
Format: PDF
File size: 14 MB
Language: RU

The book analyzes the development of a modern system of political communications and public opinion management technologies, outlines the main problem nodes and identifies centers of power in the communication field during political campaigns. The textbook involves a detailed study of the elements of strategic planning during election campaigns at various levels and training in the independent skills of developing a strategic plan for a political campaign, as well as the skills of competent assessment of its results.

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