The publication presents practical work on conducting commodity analysis and marketing management of the process of circulation of medicines, specialized equipment and medical devices, indicating the goals, tasks, knowledge, skills and practical skills in accordance with the competencies that should be formed during the training process. Basic concepts and provisions, questions for self-training, test tasks for checking the initial and final level of knowledge, methods of practical training are given. The workshop is based on modern scientific achievements in conducting commodity analysis and marketing management of medical and pharmaceutical products using practice-oriented educational technologies, including computer technologies in an interactive form, which makes it possible to perform independent work in computer classrooms using Internet resources.