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В здоровом бизнесе – здоровый дух. Как великие компании вырабатывают иммунитет к кризисам - Рич Карлгаард 2014 FB2 | MOBI | EPUB Манн, Иванов и Фербер BOOKS BUSINESS AND ECONOMICS
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В здоровом бизнесе – здоровый дух. Как великие компании вырабатывают иммунитет к кризисам
Author: Рич Карлгаард
Year: 2014
Number of pages: 283
Format: FB2 | MOBI | EPUB
File size: 11 MB
Language: RU

A well-thought-out strategy and its clear execution have always been key factors for business success. But Rich Karlgaard - Forbes magazine publisher, entrepreneur and investor - believes there is another important element. These are intangible competitive advantages of your company. They can't be copied, they can't be bought. They are most often ignored or underestimated, but they provide long-term health to your business and allow you to cope with any crises.

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