"The Big Book of the Store Director" is an expanded and updated edition of the best-selling book for retail representatives. It is written by retail technology consultants and contains generalized practical experience, tools and technologies that have been recommended and successfully applied by managers and employees of retail companies. It is recommended to the management staff of retail companies, managers, administrators, section managers and senior sellers of stand-alone or chain stores, as well as students and interns who are generally interested in the retail business.