This book is a practical guide for every manager who leads a creative team. Todd Henry offers everyone a convenient and useful guide to tactical advice for leaders of creative teams. Executives in creative fields get promoted because they were good performers. But when they are at the helm, the rules change. Now they must learn to build working relationships not only with subordinates, but also with senior bosses. Successful creative team leaders have mastered this transition from fulfillment to leadership, and the author shows how to replicate their success. Published in Russian for the first time.