The textbook was prepared in accordance with the State Educational Standard of Higher Professional Education in the specialty "Organization Management." It discusses issues of effective personnel management of the organization. For students of higher educational institutions, teachers, graduate students, as well as persons interested in modern trends in personnel management. Recommended by the authorized institution of the Ministry of Education and Science of the Russian Federation - the State University of Management as a textbook for university students studying in the group of specialties "Economics and Management."