• Citigroup has forecast that WhatsApp could generate revenue of $1 Billion by 2017 • WhatsApp gets around 1 Million average daily registrations • Over 30 Billion messages are sent by WhatsApp users on a daily basis • It took WhatsApp only 21 months to go from 200 Million to 700 Million users • WhatsApp daily engagement estimates to 72% whereas the industry average is only between 10%-20% • Over 700 Million photos are shared through WhatsApp daily • Text messages have a 98% chance of being opened and read within minutes of their arrivalYES, WHATSAPP MARKETING CAMPAIGN WITH A WELL PLANNED CALL TO ACTION IS THE SUREFIRE METHOD OF CRAFTING A STRONG BUSINESS RELATIONSHIP AND INCREASING PROFITS.