BOOKS - BUSINESS AND ECONOMICS - Заставьте интернет работать...
US $7.65
225078
225078
Заставьте интернет работать на ваш ресторан
Author: Жоголева Мария Владимировна
Year: 2016
Number of pages: 262
Format: PDF
File size: 11 MB
Language: RU
Year: 2016
Number of pages: 262
Format: PDF
File size: 11 MB
Language: RU
"Make the Internet Work for Your Restaurant" is a handbook of restaurateurs, marketers, PR managers and SMM specialists involved in the promotion of cafes and restaurants. It contains many business cases illustrating the truly limitless possibilities of the Internet, allowing you to promote a restaurant, attract new guests and increase the loyalty of regular visitors without serious financial investments. Facebook, VKontakte, Instagram, YouTube, TripAdvisor, e-mail mailings, coupon services, blogs and forums, contextual advertising, content marketing, mobile applications - in this book you will find 1000 and 1 ways to promote a restaurant on the network. Talking about each tool of electronic marketing, the author gives vivid examples based on the practice of the most famous Russian and foreign restaurants, restaurant chains and food delivery services.