85% of financial success depends on effective communication and negotiation skills. Written by an experienced interviewer, this book reveals the universal secrets of successful conversations and provides strategies to talk to anyone in your path, be it a contractor, sponsor, utility worker or the first person of a large company. Two smart and interesting interlocutors are not enough for an exciting conversation. The author considers the conversation from different aspects, from the structure of questions and the components of charisma to the art of hearing and creating an atmosphere for dialogue. You will learn how to get a sincere reaction from those who are used to answering the same questions, get rid of clamps and fear of public speaking, master dialogue management skills in any circumstances. The book is addressed to everyone who daily communicates with different people - from journalists and podcast authors to businessmen giving interviews and ordinary people. The person who has taken on the role of leader in the conversation must bring together the pre-set goal, the context that appeared, the mood and condition of the participants, their reaction - and do it with the ease inherent in a relaxed conversation.