It's not enough to write a brilliant script. In order to interest producers or investors from the first words, it is necessary to present this scenario no less brilliantly. A lot of preparatory work allows you to achieve refinement of the wording. The screenwriter must build a strategy and tactics of his actions, know the film market well (the principle of four quadrants), understand budget issues, advertising, learn to improvise and treat a possible failure as an invaluable experience. In addition to fundamental knowledge, the book provides many important tips that will help everyone who promotes their projects to gain confidence and achieve creative realization and recognition.